Ever since the online video YouTube era began, I’ve heard less and less about its important and once ubiquitous predecessor, the webcam. In case you’ve forgotten, the webcam is basically a camera that broadcasts pictures to the internet in real time. While this instant distribution has its advantages, the disadvantages (slow frame rates, poor image quality, etc) have quickly hastened its demise.

So if the webcam isn’t pretty and can’t seem to compete against its evolved and polished follower the video why are we talking about it? There are two main reasons: The direct traffic they can drive to your hotel’s website and the additional links you’ll acquire by having one at your hotel. (more…)